GOSHEN COUNTY – With all respect given to Willie and Waylon who sang the Ed and Patsy Bruce song, “Mammas Don’t Let Your Babies Grow Up to Be Cowboys,” the 4-H team of Wyoming brainstormers are advocating that kids grow up to be cowboys.
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GOSHEN COUNTY – With all respect given to Willie and Waylon who sang the Ed and Patsy Bruce song, “Mammas Don’t Let Your Babies Grow Up to Be Cowboys,” the 4-H team of Wyoming brainstormers are advocating that kids grow up to be cowboys.
“There was a small group of 4-H educators from around the state,” Megan Brittingham, a ten-year veteran as Goshen County 4-H Youth Development Educator said. “We wanted to put together a new logo that kind of corresponded with the new UW logo that would promote future Cowboys, because the world needs more cowboys.”
Brittingham, was a part of a team that won a State Communicator Award in the ‘promotional piece by a team.’
The team of Brittingham, Sara Fleenor, Crook; Tanya Engel, Office of Communication and Technology; Johnathan Despain, state office; Mary Louise Wood, Albany; Kristi Nagy, Laramie; Emily Swinyer; Shar Perry, Lincoln and Stacy Buchholz, Platte were the ones that put forth the new branding effort.
The team was able to coordinate and adapt the inclusion of the UW logo and the 4-H clover icon. Then they came up with a slogan over the brand that reads, ‘Growing Wyoming’s Future Cowboys.’ The group then printed it on T-shirts, sweaters and sweatshirts and began to market the brand everywhere they wore the new apparel. The unique thing about this group being from all over the state was that they never actually met face to face as a group.