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Local entities working toward establishing brand

Posted: Wednesday, Feb 12th, 2014

Courtesy - GCEDC released this logo and slogan last week for Goshen County from the brand campaign.

TORRINGTON – Nearly 20 community members involved in the industries of tourism and hospitality are working with local tourism and business development entities to implement marketing ideas with Goshen County’s new brand logo and slogan – “Big Land, Small Pleasures.”

Last week’s meeting at the Goshen County Economic Development Corporation (GCEDC) office unveiled the county’s new brand, marketing ideas and implementation strategies provided by North Star Destination Strategies, a marketing consultant firm from Tennessee, according to GCEDC Executive Director Lisa Johnson.

For the complete article see the 02-12-2014 issue.

Click here to purchase an electronic version of the 02-12-2014 paper.

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